VAYALO LA FAMA 1/2

“La fama es un lenguaje que pocos pueden hablar… y muchos quieren escuchar.”

Celebrate the voice of an era and the soul of a people. This powerful poster is a centerpiece of the Váyalo 2025 collection, honoring the legendary Héctor Lavoe and his deeply personal masterpiece, “La Fama.” While many know him for his joy, this piece pays tribute to the vulnerability and truth found in his music—reminding us that Lavoe was the raw, honest heartbeat of the salsa movement.

This artwork captures the cool, defiant, and melancholic essence of Héctor, the “Jibarito” who conquered New York and became the voice of every barrio in Latin America. It is a visual representation of the man who bore the weight of fame while never losing his connection to the street.

This poster is printed on 150g Earth Pact paper, an eco-friendly stock made from 100% sugar cane fiber. The artwork was meticulously hand-carved into linoleum by the Maestros of La Linterna, translating the iconic features and charismatic aura of Lavoe into a bold, tactile visual. Each piece is individually struck on our historic typographic presses dating back to the 1870s and 1890s, ensuring that the physical weight of history and the “sentimiento” of his voice are felt in every print.